Embrace uncertainty. Sit with the confusion to the other side. Sitting with it builds resolve, bravery and courage, all qualities the creative leverages to do the work. And we’re doing the work right now even if we don’t want to. The work calls us, prioritizing it self above all else. It must be done. It must be whittled. It must be honed. It must be executed.

How are we showing up at the crafting table?
How are we showing up at the crafting table?
How are we showing up at the crafting table?

To wait for inspiration to show up is the amateur’s desire. We’re ready now. We start now. We build now. Because motivation and inspiration show up after we begin our work. This why momentum is so important. This why discipline is so important. We show up every day at 6 am to get to the creative work. No excuses. No BS. Even if we feel sick, we still show up , feeling sick while we create. Amazingly, we feel better after we’re done. Even if you throw up while you’re working, that’s OK. And that’s a great story of dedication and drive you can tell your friends. Peter Fonda would always throw up before his performances, and then he would march out on stage and kill it. That’s a Creative Pro. …


We create every day for people, for our people, reaching our audience. The more curious, the more we win. The more angles we seek to attack the problem. The more generous, the more we think, ‘Who can we help?’ And ‘Who’s it for?’ Who would like this?

Image for post
Image for post
The hard work of the gym or studio is open to us all.

It is important to note that it is a choice to create, to ship the work. It is a choice to be courageous and to live in the discomfort of creating and connect ng because it is often not comfortable. This does not bode well in a comfortable culture. Most will opt-out, choosing not to create, to be more generous, to connect. The creatives create and shape the culture, a culture, their culture. It can be dangerous work because it demands change, and most people don’t want to have anything to do with that. They like things exactly the way they are, thank you. They didn’t sign up for the new. And here we are, selling them the new with the valor up front. …


Two human qualities necessary for Creativity and Innovation are openness and curiosity. We’ll take them both on here.

First, openness or open-mindedness. Most people are far too close-minded to ever be worth much to innovation or to Creativity. They barely leave their town or city. They aren’t concerned with what goes on outside their town or city. They’re provincial. They don’t read to expand their knowledge of the world. They don’t seek out new information and new perspectives to see what life might be like for others dissimilar from them. They rarely travel. They go to their job. They go to church. They go to the grocery store. Maybe see a friend. That’s about it for travel. This close-mindedness isn’t necessary a lack of education, even into college. You can have a college degree and still be close-minded, still be wildly shut off from most of the rest of the world. It’s not about college, though college does help here for most because college is a time to explore. Close-mindedness is a state of mind, but also a choice. …


On the Celebrating your Ambition. On the Courage to Cut-out the unimportant.
On the Celebrating your Ambition. On the Courage to Cut-out the unimportant.
On the Celebrating your Ambition. On the Courage to Cut-out the unimportant.

We are already ready. So many of us wait around, waiting for the boss or the spouse to give us permission to go and pursue our dream. It is permission that isn’t coming. The boss has her own thing. The spouse doesn’t get your dream. The support may not be coming — that doesn’t mean you don’t pursue your thing. That doesn’t mean you don’t try to touch those dreams every day, no matter how little. What if you went after it anyway? What if you didn’t ask, yet you went? Gone! What would happen? Better, what’s the worst that could happen? The worst that can happen is rarely as bad as we think. We tend to catastrophize. There’s no need to ever catastrophize. No. Plan, yes. Calculate risks, yes. Always be thinking of the worst outcome? No. You have more potential than you realize. The boss, the spouse, those closest to you may not see it. A pro coach can see it. An executive coach can point it out. But those closest to you may not. This is why it is up to us. …


Somewhere along the line after getting a zillion no’s, many of us stop asking for what we want. We settle. We decide that, “Well, that’s just that. They won’t budge’ and we don’t even try to ask. We’re defeated before we’ve even begun. It becomes a lack of confidence thing.

Build your influence with the power of asking for what you want.
Build your influence with the power of asking for what you want.
Build your influence with the power of asking for what you want.

Confident people ask for what they want. Confident people ask for what they think they’re worth. Confident people make the big ask regularly even knowing no is a possibility. Doesn’t matter — ask anyway because you never know until you ask. …


Business strategy is the easy part.

Business strategy is the easy part. And the #1 Leadership Maxim of all time.
Business strategy is the easy part. And the #1 Leadership Maxim of all time.
Business strategy is the easy part. And the #1 Leadership Maxim of all time.

People tend to over-glorify business strategy as if its this mystical gift that only a select few people possess. And those who’s businesses succeed must be impeccable business strategists. Only this leaves out a few factors: one is luck. 1 in 10 startups succeeds, a 10% success rate! That one business might in fact be a great one with a fine business strategy, but there is absolutely luck involved in a successful startup, particularly the unicorns. Only it is our tendency to take credit for our successes and point fingers outward from our failures. …


Creativity isn’t just for the Design group. Creativity is available to us all.
Creativity isn’t just for the Design group. Creativity is available to us all.
Creativity isn’t just for the Design group. Creativity is available to us all.

Creativity isn’t reserved for the anointed few. Creativity isn’t only for those creative, artistic people over there in the design group. Creativity is available to us all if we only choose to practice it. Creative muscles are exactly like arm muscles. If you want tone, you have to exercise them, build them up. Without exercising your creative muscles, they atrophy just like the ones in your arms and legs do without regular use. You must use them! The best way to use them is to practice them regularly.

Take drawing. Most people don’t think they can draw at all. They think only a very select, few people can draw. Actually, only a select few people draw and practice drawing regularly, many of them children and adult creative artists. Everybody else opts out. You can’t be good at something if you never do it! Turns out that drawing is a skill to learn just like public speaking or being good on video. Drawing regularly sharpens the skill! …


Image for post
Image for post
The 20 mile march to the new Promised Land.

State your beliefs in marketing. Tell people what you Stand for and what you stand against. Draw your line in the sand. People want something to believe in that is bigger than themselves. They want to be a part of a movement, a group of people marching toward a new Promised Land. They seek new opportunity to belong.

Do not be afraid to tell people what you stand for and what you stand against. Yes, you will divide people — that’s OK! This will make those who are for you even more for you, and those who don’t agree with you were never gonna buy from you in the first place. …


  • ”This telephone has too many shortcomings to be seriously considered as a means of communication. The device is inherently of no value to us.”
  • — Western Union internal memo in response to Bell’s telephone invention
Image for post
Image for post
Evolution Enhances Innovation-Matt-Ridley
  • “We went to Atari and said, “Hey, we’ve got this amazing thing, even built with some of your parts. What do you think about funding us? Or, we’ll give it to you. We just want to do it. Pay our salary, we’ll come to work for you. They said ‘No.’ So, we went to Hewlett Packard, and they said, ‘Hey, we don’t need you. …

You know how most people don’t know what they want?

Most people don’t know what they want. Time for the Tibetan Journey.
Most people don’t know what they want. Time for the Tibetan Journey.
Most people don’t know what they want. Time for the Journey through Intention.

Our problem is that most of us don’t know what it is we want. Or we’ve forgotten what it is we want.

We lack clarity. We are so bogged down by other peoples’ agendas and the kids and the dogs and the boss and the parents and the pesky in-laws that our dreams became cloudy. Even for what we want today? We’re not sure.

The solution? Intention.

The solution, like always, begins with Intention, hand-written Intention. Yes, actually write it out. Who do we want to be today? Who needs me to be awesome today? What do we intend to do for this day? This month? This quarter? This year? …

About

Jeffrey Bonkiewicz

I’m a sales, marketing and tech Pro who creates content designed to help people solve problems and shift perspectives.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store